June 15, 2015 - WRITTEN BY GEORGE WANG
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The goal of a business website is to generate value for your business. It doesn't matter how great it looks, how much money you've already spent on it, or how much time you've spent getting it to work. If a business website doesn't drive you business, it's an art project, not a business website.
Major brands typically measure website value using 3 different metrics. Different types of businesses typically have different criteria for each of these metrics.
- After Kaidoora launches a website, we automatically track these metrics, analyze the resulting data, and use it to further optimize the website, thus generating more income and leads for our clients.
- Kaidoora separates content from layout, enabling businesses to update their website, mobile app, social media, and referral partner sites simultaneously without having to worry about the underlying technological infrastructure.
- Kaidoora integrates with trusted partners behind the scenes so our clients can take advantage of new technologies and integrations. For example, any business can add online ordering to their Kaidoora website in minutes whilst taking advantage of bulk rate credit card processing discounts.
- Kaidoora offers legal and technical compliance for certain business types, such as PCI compliance for merchants and bar-compliance for lawyers. (FINRA and HIPAA compliance are planned.)